January 14, 2022

ARC REVIEW: KidVenture: Twelve Weeks to Midnight Blue by Steve Searfoss

KidVenture: Twelve Weeks To Midnight Blue book cover
KidVenture: Twelve Weeks To Midnight Blue (KidVenture #1) By Steve Searfoss
Genre: Middle-Grade Fiction
Age category: Middle Grade
Release Date: 26 January, 2020
Teach your kids about business and economics in a fun, meaningful way and inspire them to be entrepreneurs. Millions of Americans are small business owners or work at companies, yet there are not many books that explain to kids what business is about, the way there are books for kids about being a firefighter, farmer or astronaut. Beyond basic business concepts, KidVenture shows that character matters in business and the ability to persevere when there are setbacks and being someone who is trustworthy are key ingredients of success.

In Twelve Weeks To Midnight Blue, Chance Sterling launches a pool cleaning business over the summer. Join Chance as he looks for new customers, discovers how much to charge them, takes on a business partner, recruits an employee, deals with difficult clients, and figures out how to make a profit. He has twelve weeks to reach his goal. Will he make it? Only if he takes some chances.

KidVenture stories are business adventures where kids figure out how to market their company, understand risk, and negotiate. Each chapter ends with a challenge, including business decisions, ethical dilemmas and interpersonal conflict for young readers to wrestle with. As the story progresses, the characters track revenue, costs, profit margin, and other key metrics which are explained in simple, fun ways that tie into the story.

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KidVenture: Twelve Weeks To Midnight Blue graphic

REVIEW of KidVenture: Twelve Weeks to Midnight Blue (KidVenture #1) by Steve Searfoss
Rating: 4 Stars
Release Date: January 26, 2020
Format: eARC

Entrepreneur and author Steve Searfoss shares his experience with young readers through his latest book KidVenture: Twelve Weeks to Midnight Blue. Mr. Searfoss introduces basic business concepts to readers in an easy-to-understand way. I wish this book was available when I was a kid, but it was still an entertaining and humorous read in my twenties. 

I enjoyed how the book was structured, and the thought-provoking questions featured at the end of each section. The length is such that readers can work through a single concept or set of related concepts at a time. The questions provided would serve as a good starting point for those who are reading this with their children and expecting discussions. As a visual learner, I also appreciated the visuals of Chance’s business worksheets that were included in the read. 

Altogether, KidVenture: Twelve Weeks to Midnight Blue is an innovative and informative children’s book. I would recommend it to those looking for a children’s book on entrepreneurship that is both educational and entertaining. Despite the book being aimed at children, I think readers of all ages will get something out of reading this book. I look forward to sharing this and future KidVenture books with young readers in my life. 

Thank you to the author and Lola’s Blog Tours for my complimentary review copy of the book. I appreciate the opportunity immensely! Please note - I voluntarily read and reviewed KidVenture: Twelve Weeks to Midnight Blue. All opinions expressed in the review are my own and not influenced in any way.

Steve Sreafoss author picture
About the Author:
I wrote my first KidVenture book after years of making up stories to teach my kids about business and economics. Whenever they'd ask how something works or why things were a certain way, I would say, "Let's pretend you have a business that sells..." and off we'd go. What would start as a simple hypothetical to explain a concept would become an adventure spanning several days as my kids would come back with new questions which would spawn more plot twists. Rather than give them quick answers, I tried to create cliffhangers to get them to really think through an idea and make the experience as interactive as possible.

I try to bring that same spirit of fun, curiosity and challenge to each KidVenture book. That’s why every chapter ends with a dilemma and a set of questions. KidVenture books are fun for kids to read alone, and even more fun to read together and discuss. There are plenty of books where kids learn about being doctors and astronauts and firefighters. There are hardly any where they learn what it’s like to run small business. KidVenture is different. The companies the kids start are modest and simple, but the themes are serious and important.

I’m an entrepreneur who has started a half dozen or so businesses and have had my share of failures. My dad was an entrepreneur and as a kid, I used to love asking him about his business and learning the ins and outs of what to do and not do. Mistakes make the best stories — and the best lessons. I wanted to write a business book that was realistic, where you get to see the characters stumble and wander and reset, the way entrepreneurs do in real life. Unlike most books and movies where business is portrayed as easy, where all you need is one good idea and the desire to be successful, the characters in KidVenture find that every day brings new problems to solve.

Author links:
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